Somewhere recently I heard that it is a “subscription economy” we are in now, rather than a “membership economy”.
Several of the computer programs I use no longer just sell the program. Instead, they sell a subscription that is either paid monthly or yearly. So, I bought outdated versions, because my internet service isn’t dependable enough. I need the thing to be on my computer, not out there on the World Wide Web. And, I don’t need any more monthly expenses.
Then I got thinking about memberships to stores: I quit Costco because it bothered me to pay to shop (and a couple of other reasons.) But, I joined Amazon Prime for free shipping, because I don’t have to drive down the hill using up gas and time and adding miles to my car.
Lots of free internet services offer premium versions and upgrades. I don’t pay for the premium version of this blog platform because this one works. It already costs me about $500 a year to pay someone to keep it up to date.
I don’t pay for an upgraded version of LinkedIn. I enjoy reading their articles and finding links to good articles online but it isn’t a great use of my time.
Someone far wiser than I (Greg McKeown, author of Essentialism and The Disciplined Pursuit of Less) suggests that when you have to decide whether or not to pay for something that used to be free, think about it this way: “What would I pay to get this if I didn’t have it?”
The business of art requires continual decisions. Choices and consequences, choices and consequences.