When I participate in various shows, I usually have expectations for great sales. (Optimism is a necessary ingredient for the self-employed.) Sometimes instead of sales, I just have conversations and hand out business cards and meet people. That is called “exposure” in Artland. It is a necessary thing – one needs to be exposed to the public in hopes that they will become the “buying public” someday. However, one can die of exposure, so when one’s career is a bit more established, those exposure events should be limited, in my opinion! Generally speaking I don’t do too many of those types of shows anymore, but Saturday night’s was pleasant despite the low turnout. Met lots of nice people, handed out business cards, sold a handful of paintings. The good news (there is almost always good news) is that I will have plenty of paintings available for The Studio Tour! Here is how my display looked:
